{"id":6116,"date":"2013-03-27T14:33:06","date_gmt":"2013-03-27T13:33:06","guid":{"rendered":"https:\/\/owncloud.com\/?p=6116"},"modified":"2013-03-27T14:33:06","modified_gmt":"2013-03-27T13:33:06","slug":"secure-file-sync-and-share-in-the-enterprise-turning-the-dropbox-problem-into-a-revenue-opportunity","status":"publish","type":"post","link":"https:\/\/owncloud.com\/de\/blogs\/secure-file-sync-and-share-in-the-enterprise-turning-the-dropbox-problem-into-a-revenue-opportunity\/","title":{"rendered":"Secure File Sync and Share in the Enterprise \u2013 Turning the \u201cDropbox Problem\u201d into a Revenue Opportunity"},"content":{"rendered":"<p><!--:en-->A funny thing happened on our way to helping businesses protect themselves against data loss from unsecure, consumer-grade file sync and share apps. We found many businesses (and universities and government agencies) that\u2014knowing there was a secure, on-premise, flexible sync and share alternative \u2013 wanted to use that technology to build better relationships with their constituents, customers, partners and employees. Companies on the cutting edge are realizing that sync and share technology done right grows top line revenue!<\/p>\n<p>We\u2019ve been <a href=\"https:\/\/owncloud.com\/owncloud-overview#so-you-think-you-have-a-dropbox-problem\">talking a lot here<\/a> about the \u201cDropbox problem.\u201d That is: employees using consumer-grade sync and share apps with sensitive company data. And a lot of people talk about, write about and shout about how we are a Dropbox competitor. But we really don\u2019t see ourselves that way. We use \u201cDropbox\u201d in the generic \u201cKleenex\u201d or \u201cXerox\u201d way \u2013 denoting \u201cconsumer-grade\u201d file sync and share.<\/p>\n<p>And we are seeing \u2013 just as consumers have been using sync and share to make their lives easier and more productive \u2013 that businesses are now realizing that with a secure, customizable, integrated sync and share, they too can use this technology for good, to build better relationships with their customers.<\/p>\n<p>Think about a business that needs long term relationships with their customers (insurance, banking, industry analysts), and delivers value through content and ideas. Instead of secure communications being on the web and email, companies can use secure sync and share to make it more personal, push it to the customer, and in so doing extend the mind share of customers \u2013 in much the same way mobile apps are used today. There are many more uses of course, and many more that will be discovered by thoughtful, creative, energetic businesses.<\/p>\n<p>The point is, secure sync and share is available now. Leading businesses are finding ways to turn the \u201cDropbox problem\u201d into a revenue opportunity. And that is a fascinating twist for those of us at ownCloud who solve the \u201cDropbox problem\u201d with a secure enterprise file sync and share solution. <strong>What is your top line opportunity?<\/strong><!--:--><!--:de--><!--:--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Companies on the cutting edge are realizing that sync and share technology done right grows top line revenue!<\/p>\n","protected":false},"author":15,"featured_media":78665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[48],"tags":[],"class_list":["post-6116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/posts\/6116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/comments?post=6116"}],"version-history":[{"count":0,"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/posts\/6116\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/media\/78665"}],"wp:attachment":[{"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/media?parent=6116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/categories?post=6116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/owncloud.com\/de\/wp-json\/wp\/v2\/tags?post=6116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}